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Make it Vivid with Video: A New Communication Method for IPM Education on Diseases of Ornamentals 2009

Download the entire report in pdf format, 61k

Project Leaders: M. Daughtrey, Senior Extension Associate, Department of Plant Pathology and Plant-Microbe Biology; E. Lamb, B. Eshenaur, NYS IPM

Cooperators: N. Catlin, A. Alvey, Cornell Cooperative Extension, Suffolk County; N. Mattson, C. Cramer, Department of Horticulture

Abstract:

In order to make optimum use of some of the newest communication options, it is necessary for extension educators to keep acquiring new skills. Up until now, video has been under-utilized by extension educators in NY, but its potential to demonstrate ideas memorably is far more powerful than that of the standard extension fact sheet. We would like to conduct a workshop to introduce extension educators who help growers with pest management on their ornamental crops to learn the basics of preparing short educational videos. The intent is that they can incorporate videos into their talks and upload them to the web for even wider distribution. Information on disease management topics will be communicated during the workshop, and all participants will have hands-on training for making educational videos on this topic using cameras and FlipVideo.